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AI-Powered Ingredient craft

The Insight

With the rise of clean beauty, fragrance and beauty brands are shifting their focus to ingredient transparency, sustainability and quality. Capturing these features visually is essential, but still-life ingredient shoots can quickly become expensive with mixed results in texture and styling. This is where AI-powered imagery makes a difference, striking a balance between precision and craft.

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 Cowboys agency Paris

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Cowboy’s Craft

What are the ingredients behind a scent? How do they look from the inside? What is their feel? Our AI studio starts from the craft, envisioning the ingredients with a curator eye and carefully selecting the most precise references to guide the software in the texture treatment. We then refine the composition, playing with scale and light reflections to bring rhythm and vibrancy to each still-life portrait

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 Cowboys agency Paris

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The Topshot

As the saying goes, « Simplicity is the ultimate sophistication ».
The ultimate craft is the effortless one which lets the raw beauty of the image speak for itself.

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 Cowboys agency Paris

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 Cowboys agency Paris

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 Cowboys agency Paris

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CREDITS

CREDITS

Cowboys AI creative studio